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Colorado Quarterly Magazine 

"Rewriting the Myths, Redefining the Realities"

 

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Smithsonian Selected for Profiles in Excellence

Last year 29 million tourists visited the Smithsonian Institute’s fourteen museums and the National Zoo. Visitors with disabilities are accommodated and able to enjoy exhibits and fully participate due to the efforts of the Smithsonian’s Office of Institution Accessibility Office (SIAP). The Institution has been selected for the Solutions Marketing Group’s (SMG) August 2002 Profile in Excellence, because of its work to provide visitor accessibility, community outreach and leadership to other museums.


Carmen Jones, SMG President says, “The Smithsonian Institute’s accessibility program reaches deep into the institution to ensure that persons with disabilities enjoy their experience when they go to our nation’s greatest museums. SIAP gathers information, performs research and partners with other groups in the community, allowing them to focus on visitor needs. We applaud their work and contribution that impacts the lives of millions of visitors with disabilities each year.”


Disability-marketing.com is the online home of the Solutions Marketing Group (SMG), a marketing consulting firm that designs strategies for businesses to target people with disabilities as a viable consumer niche. The site also includes SMG’s broad range of services and links to valuable resources. Profiles in Excellence is a monthly online article that features companies and organizations that demonstrate leadership in accessibility, employment, customer service and marketing to the nation’s 54 million Americans with Disabilities.


To read the August 2002 Profile about the Smithsonian visit http://www.disability-marketing.com, go to the Profiles in Excellence link and select “Smithsonian Institution, August 2002 “. For more information about the Solutions Marketing Group, contact Carmen D. Jones at 703.920.0225 or send
e-mail to cjones@disability-marketing.com.

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Copyright 2002 A&H Publishing Corporation